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Video: Jon Gosier talks about the financial state in the Film Finance Forum Cannes 2025

Jon Gosier, founder and CEO of Filmhedge, a Fin Tech platform for production financing, spoke on Friday in the International Film Finance Forum, together to Paula Paises (COO & PRESISTONT OF PRODUCTION at Pressman Film), Christopher Woodrow (founder and chairman of Media Capital Technologies), Sonia Mandjiyska (Head of International Distriction) and Marc Iserlis (Head of International Distriction) and Marc Iserlis.
The group spoke about the current state of film financing, the type of financing of its respective companies and the future of film financing. Find the full video by Jon Gosier, who speaks on the YouTube channel Filmfestival.com or at the end of this article.

Including key discussion points

Film financing no longer corresponds to a size for everyone – what are the different financing options now? How can companies and creatives decide which type of financing is best suited for their specific needs? Do you discuss what questions you should ask?

In what condition is the production industry from a financing POV? What are you most looking for when evaluating a project / company?

What factors have you divided certain projects into success in other years in recent years?

The condition of the distribution: how factor the distribution landscape in conversation for film and television? We have heard that more US dealers are required – is that the case?

Do investors and their money dry out or are there new companies consistently in the room?

Shifting financial strategies -the growing synergy between US -Private -Equity and European Soft Money.

Market saturation vs. Market correction: Is it time to reset the quality via quantity and to calculate?

Originals vs. franchise: Is there a fatigue in Franchise companies that corresponds to films such as sinners and longlegs?

What is broken in the traditional film financing model – and why are they no longer sufficient for today's filmmakers?

Which new financing channels arise to make filmmakers accessible to their own conditions?

Do we see a shift in the role of fans – from passive consumers to active financial participants and stakeholders in film projects?

Moderator:

Jeff Bazoian – Managing Director, Head of Media, Entertainment & Sport, Fifth Third Bank

Discussion participants:

Jon Gosier – founder and CEO, film hedge

Christopher Woodrow – founder and chairman, Media Capital Technologies (MCT)

Sonia Mehandjiyska – head of international distribution, electrical entertainment

Paula Paiss – Chief Operating Officer and President of Production, Pressman Film

Marc Iserlis – Head of the Film, Republic

https://www.youtube.com/watch?v=annx5uwkbfi

About filmhedfe

At Filmhedge we revolutionize the way stories are brought to life through the redesign of the film and television color landscape. As a trustworthy partner, we offer Senior Fricing Financing for productions with budgets of $ 3 million to $ 50 million. Our proprietary database, the greatest of its kind, offers unprecedented insights into the production of financial data and credit history and enables more intelligent decisions for everyone involved.
Driven by the mission to build a new financial system for Hollywood, we close the gap between creativity and capital. Regardless of whether you create an intimate independent film or a large -scale blockbuster, Filmhedge offers the resources to enable you.

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