close
close

Region leads the global trends summer destinations 2025 lists

The Asian -Pacific space is still high for desirable destinations among global vacationers, which achieve eight places on a new list of the 15 most important trends travel destinations of the world's trendy summer travel destinations.

The report of the MasterCard Economics Institute 2025 on consumer expenditure shows a significant preference of global travelers for Asia, with increasingly popular Japan playing the pole position with the two best public holidays in the global trends summer 2025.

Global trends summer destinations 2025

Tokyo was listed as destination number one for summer trips (July – September 2025), followed by Osaka in second place. The data indicates that Japan's popularity in 2024 is fueled by cheap exchange rates against the weaker yen.

Big Buddha Statue at the Long Son Pagoda in NHA Trang, South Vietnam. Image: Shutterstock

Vietnam's NHA Trang was a new introduction to the global trends summer destinations in 2025 this year, whereby the increasing demand was emphasized.

The global list of trends summer destinations 2025 also contained other APAC goals such as Shanghai (4), Seoul (6), Beijing (7), Singapore (10) and Fukuoka (13).

Infographic Table for the MasterCard Economics Institute: Global Trends Summer Dioceses 2025
Asia leads the global trends summer destinations 2025.

The data also showed that an increase in the direct flights of China and India drives the outgoing travel volume on certain APAC holiday spots.

Together, the two markets continue to play an oversized role in the design of global travel flows.

No Australian or New Zealand cities made it into the list of global trends for the summer destinations 2025. However, Queenstown is high for meaningful experiences and the Australian open is characterized by significant international editions.

Thailand - Mei Global trends summer destinations 2025
Thailand heads the wellness tour trend in 2025.

According to Meis Wellness Trend Index (WTI), Thailand is one of the goals that are leading during experience of relaxation and self -care. The rising WTI score for New Zealand also indicates a growing effort of being part of this popular movement.

In other analyzes to Mei, the fraud in popular tourist destinations increases up to 28 percent during peak times. The general fraud includes bloated fees in restaurants and taxis, fake travel companies and fraudulent real estate entries.

Read the full report here.

Leave a Comment