Bluesky adds support for live stream indicators of third -party providers

Bluesky's test support for live streams that are hosted on platforms by third-party providers also try out live sports intention to integrate for the NBA playoffs, as it continues to build up the feature set.

First of all on user live streams. According to Bluesky, selected accounts can add a live stream link to external hosting sites from this week, including YouTube or Twitch, then specifying your Bluesky profile on radio.

So it is not classified live on Bluesky, but an indicator with a direct link to a third party. This could help to arouse more interest from streamers than another means of raising awareness of their content.

As explained by bluesky:

“Bluesky is the place where news and real-time updates are broken. This tool supports streamers, journalists and everyone who share living moments when they pass. If you now recognize a live badge in your feeds, click through to catch a live stream in action. “

As already mentioned, only a few creators can use the function, although Bluesky says that she wants to expand access in the near future.

Blueskys also extends similar functions as professional sports leagues, starting with the NBA, which can now also redirect its bluesky audience through an indicator of the profile symbol into live games.

As you can see in the above article, Bluesky offers a direct connection to NBA-Live streams and adds another way to users to use live events. Bluesky is currently testing this directly with the NBA.

Leaning in sports is a clever step when you consider that sport is the most discussed theme segment on X. Real-time fan engagement has changed the way we consume sports content. Therefore, the provision of sports options is a must for every app focused in real time.

What bluesky is, while threads also try to convey more sports fans with their own live sports elements.

Although they prove to be difficult to remove from X, where many sports fans have established communities and habits that match XS networks.

But Bluesky is wise to offer alternatives, while the facilitating of live streams, without hosting them, also save the company money.

I do not know that, given the relative growth of threads, I see a massive future for the app, and the endurance of X. But as an alternative that could still benefit from one of the other players who slip, bluesky remains an interesting consideration, while the pressure on more open protocols could also gain more momentum.

But it feels that something else has to happen to trigger bluesky again. The question then is: “Will this next user migration come from cash before the app output?”