Key Glock Drops High -Octane “The Grinch” video in front of the new album 'Glockaveli'

Multiplatinum-certified Memphis and TN Rap Superstar Key Glock is discovering an exciting and action-packed music video for his new single “The Grinch”. He has once again teamed up with the director Jakethishooter for the highly maker.

Of course, everything only prepares the stage for his anxiously expected new album Glockaveli, on May 2, 2025. In the clip Chase Key Glock through the forest. It gives way to their attacks and hides quickly behind trees and covered with the darkness. He makes movements like Rambo and John Wick and manages to make his tight escape through a hail of firing and to hit the sky in a helicopter. The campaign moves seamlessly with the ebb and the river of the song and exposes the exuberant horns, thick beats and Braggadocios rhymes.

https://www.youtube.com/watch?v=E87SBCLPPTC

At the same time, the route got under control in over 1 million streams in less than a week, in addition to receiving recognition. Uproxx proclaimed: “On his latest single” The Grinch “, Key Glock shows how emotionally cold he can be. Only with the beloved fictional character Glock hugs the perceived force that goes hand in hand with a show of brutal strength.” Hotnewhipphop noticed: “It shows a dizzying vertebrae of trumpets and threads in time, which he has so well received throughout his career.” Vibe certifies that “The Grinch” is proof of Key Glock's ability to develop while he remains true to his Memphis roots. It is introspective, stylish and full of calm intensity-die type of track that decreases long after the beat. “

This hymn cut landed after “No Sweat”, which has already accumulated north of 10 million global streams. Pitchfork Glockaveli quoted in his entourage among the “50 most expected albums in spring 2025”. Brooklyn Vegan also praised the song as “a funny dose of speaking, catchy Southern rap”. Hotnewhiphop said: “Key Glock found the sound that was suitable for him and continued to be characterized in this lane.”