The analyst emphasizes challenges despite leadership changes

Telsey Analyst Dana Telsey lowered the price forecast for Kohl's company (NYSE: KSS) of 10 to 9 US dollars while a market for performance maintains.

On Thursday, the company announced the termination of the CEO Ashley Buchanan For reasons and appointed CEO Michael Bender As an interim CEO.

In addition, Kohl's preliminary results achieved preliminary results in the first quarter of 2025, which expected that comparable sales between 4.3% and 4.0%, the operating result between $ 40 and $ 45 million and a loss of 20 cents of 24 cents.

The analyst writes that the position of the CEO at Kohl has seemed difficult to maintain since the end of 2022.

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The retailer has been exposed to the headwind in recent years, even in the case of positive developments such as the introduction of Sephora Shop-in-Shops and Babies ”, the analyst adds.

Telsey writes that Kohl's has lost the off-price retailers who offer a simple promise of value and e-commerce platforms such as: B. AmazonBecause of their convenience and quick delivery.

The analyst also says that despite the change in management, Kohl expects Kohl to continue the strategies of Buchanan (curated range, value/quality, smooth experience) under the interim CEO.

A new tour will probably focus on stabilization, but the restoration of consumers will take time, the analyst adds.

Investors can transmit via the share First trust DJ Global Select Dividend (NYSE: FGD) and Investco Exchange Trust II Investco S&P Smallcap 600 Revenue ETF (NYSE: RWJ).

Price action: The KSS shares rose by 4.37% on Friday by $ 7.53.

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This article No Quick Fix for Kohl's: Analysts raise the challenges, although the change of management originally appeared on benzinga.com

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