Netflix reveals a newly designed TV interface with more intelligent recommendations [Video]

Netflix has announced a comprehensive redesign of its TV experience with an updated homepage, reaction fast recommendations and a new way to search.

“The new Netflix -TV experience is still what you know and love -just better,” said Eunice Kim, Chief Product Officer.

In the coming weeks and months, our members around the world will experience the updated TV homepage for themselves. Kim said: “When we started thinking about this project, we wanted to create an experience that was more flexible for our broad entertainment offers, more intuitive and reacting to the needs of our members and is able to increase the most exciting moments on Netflix.”

Here are some new functions that members can expect:

● Discover your next great watch easier: We use all the information you need to make an informed decision about what you can see in the middle. In this way you can better concentrate on what makes every title relevant to you, with callouts such as “Emmy Award Winner” or “#1 in television programs”.

● Further visible abbreviations: So far abbreviations were to be found and my list were hidden on the left side. We move them up on the side on which they are more noticeable and easier to access.

● Better real -time recommendations: We are making the recommendations more on your moods and interests on the homepage at the moment.

● Increased design: The new homepage has a clean and modern design that better reflects the increased experience that you expected on Netflix.

The mobile experience is also some new functions:

● A new way of looking: We also examine paths to bring generative AI for the detection experience of our members, starting with a search function on iOS that is a small beta-in-in-beta. In this way, members can search for shows and films with natural, conversative phrases such as “I want to have something funny and optimis”.

● A new way to discover: In the coming weeks we will test a vertical feed that is filled with clips from Netflix shows and films to make discovery simple and entertaining. You can type to watch the entire show or the film immediately, add it to my list or share it with friends.

“For me, the most exciting thing is how our new TV experience gives us the opportunity to develop and better innovate,” said Elizabeth Stone, Chief Technology Officer. “So we will let the Netflix people know even better. And so we will continue to combine them with even more shows, films and games that they will love.”

Further information on the new design can be found in the video below …

https://www.youtube.com/watch?v=2PLJWU1NSDM