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Afia debut video series about the important role of US Animal Food in

Arlington, VA, April 29, 2025 (Globe Newswire) -The American Feed Industry Association (AFIA) has premiered a new video series today to present the depth, width and diversity of the US Animal Food Manufacturing Industry of 267.1 billion US dollar. The videos encapulate the important role that the over 5,600 US animal feed manufacturers play every day in improving the health and production of cattle, supporting nutritional safety and promoting American ingenuity and economic progress abroad.

Americans want to know More about your food, from It is Ingredients To where The plants are bred that feed cattle and poultry To The specific Farm yardS that produces Your meat, milk, Egg and fish, still There is a widespread misunderstanding that animal feed is simply corn and soybeans. IT Is so much moresaid Afia President and Chief Executive Officer Constance Cullman. With Afia New video seriesPresent We are inviting American To see in the heart and soul of Animal feed Manufacturing – Leave them learn from first hand, such as innovative research and development, efficient business practices, Security and quality tests And Partnerships with local Retailers and Farmer Are cooked In EOh bite Animals eat. The audience will feel the feeling of pride that the industry in the industry above 80,000 American Bring workers to work every day and will be confident in knowledge that the US food system is one of the securest, most abundant And sustainable Food supply in the world. “”

The first video in the three-part series offers an overview of the US animal feed industry and shows its size and scope, the variety of technologies and products available and such as research and development, sustainability and security in the final animal feed product. In 3 minutes it communicates these messages with a combination of high -resolution video material and meticulously manufactured animation.

The second video takes the plot deeper and immerses in the unique advantages of US feed ingredients, including precise pet food, farmers and cattle stolens help to bridge nutritional gaps and at the same time intensify an efficient and qualitatively high -quality food production and the support of public health. In less than 3 minutes, the strict federal provisions are discussed to which the US manufacturers of Animal Food manufacturers together with the way the manufacturers have to exceed to ensure that the measures for product safety and bios safety are observed by voluntary programs such as the Safe Feed/Safe Food Certification program.

The third fully animated video describes how the US animal feed industry for US farmers and cattle breeders and foreign policy and regulatory authorities who aim to reduce the environmental impression of agriculture for animal production to be a solution provider. It contains important explanations of concepts such as “circularity” that use state, federal and international decision -makers in the discussion of solutions to combat food waste and inefficient practices. In February, the Institute for Feed Eating and Research emphasized a report in which almost 37% of all feed ingredients (without harvested feed and diamonds) come from co -products and by -products that would otherwise go to landfills.

The video series also contains several video shorts for use on social media to disassemble key concepts from the other videos into bite-sized pieces. You can find all videos at afia.org/indery videos.

“I look forward to the fact that our legislative, regulatory and global political teams use these videos in their feed -101 educational sessions with federal supervisory authorities and political decision -makers as well as with foreign governments, as well as with foreign governments And International delegations “,” Said Cullman. “We are proud to serve the voice of the animal feed industry in conversations with stakeholders, and now we can bring our message to life with powerful pictures.”

The Afia has commissioned Lai Video based in Washington, DC, to produce the video series after a competitive operating process. The video series is partly made possible due to the federal financing of the AFIA, which was preserved in May 2024 by the regional agricultural program of the US Agriculture (RAPP) of the US Agriculture Ministry. The USDA initiated the RAP program of 1.2 billion US dollars in October 2023 with the aim of developing new export markets for US food and agricultural products, and extended beyond traditional partnerships with Canada, Mexico, the European Union and China.

The Afia thanks several member companies and employees to offer their facilities for the video recordings: ARM & Hammer Animal Nutrition ™, Cargill and Star Blends, LLC.

            

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