ATM 2025 emphasizes AI, accessibility and sustainability as an important definition of the future of travel

Four days of discussion and presentations that highlight emerging travel trends and ambitions on the Arabian Travel Market (ATM) ended yesterday.

The leading trade fair of the Middle East in the Dubai World Trade Center in the Middle East is expected to be welcomed by a record number of visitors, 46,000 last year.

Tourism boards, airlines, hotels and technology providers from all over the world as well as ministers, managers and entrepreneurs were present.

The experts say the following for the future of worldwide travel.

The connectivity is the core of the travel industry

In the 32nd edition of ATM, a diverse list of panel talks, networking events and exhibitions in sectors from aviation and accommodation up to WellnessHospitality and mice (meetings, incentives, conferences and exhibitions).

This year's topic “Global Travel: The development of tomorrow's tourism through improved connectivity” indicates the tone for a program that focuses on how the industry can adapt to changing expectations.

Jonathan Hesty, portfolio director for RX Global, organizer of ATMSaid connectivity is “for all of us, not only organizations and goals, but also as travelers for all of us, not just for us.”

“A networked industry enables people to move around the world, to experience new goals where they have never learned about new cultures before,” he added.

“From a cross -sectoral point of view, it offers people the opportunity to connect with new customers to experience new people the delicacies that we have this week here at the ATM.”

Sustainability is a cornerstone of the travel sector

A comprehensive topic of the week was sustainability, which Hesty described as the “cornerstone of our content program”.

The meetings included countless aspects of green travel, including regenerative and Responsible tourismFood waste in hospitality and how to form a circular economy to try to minimize the carbon effects of the industry.

“We are very happy to offer the industry a platform to talk about it, share and work out strategies to reduce the CO2 effects of the industry,” said Hesty.

A spokesman for Dubai Holding Entertainment, who runs some of the best -known attractions and family goals in Dubai, described sustainability as “a very important pillar of our organization”.

“We have assets in which we offer families experiences and we believe that it is very important to teach new generations about it sustainability“Said the spokesman.

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“We have very specific programs about energy savings and waste management. We have an amazing attraction called Green Planet, which deals with nature and sustainability.”

For Cristian Stanicic, General Director of the Croatian National Tourist Board, it is also about visitor numbers after sustainable tourism.

“We want to concentrate more on less popular tourism goals and smaller tourism goals,” he said.

“And we would like to extend our tourism season to the pre- and post-season, not only in the summer season, because we want to avoid some scenarios that we have seen in other Mediterranean countries with surfaces.”

Technology changes the travel experience

The technology was emphasized as an important way to redefine the visitor experience.

Mohamed Abdallah Al-Zaabi, CEO of the Hotelmarketing Society Miral, said AI is the core of their development strategy for their goals of Yas Island and Saadiyat in Abu Dhabi.

“One of our main goals on Yas Island and Saadiyat is to create our customers a unique and immersive experience,” he said.

“We use Big data And machine learning to better understand the behavior of the customer, to better understand our existing data, to record data and adapt and adapt to us different and new experiences. “

Similarly, Dubai Holding Entertainment said that technology is the key to learning about the interests of customers.

The group uses AI to understand what new experiences are looking for families and why they should invest.

Travel that is accessible to everyone

Discussions also turned to accessibility in the travel sector. Issam Kazim, CEO of the Dubai Corporation for Tourism and Commerce Marketing, spoke about how Dubai ensures inclusivity.

DXB International Airport has an open sky policy, he explained and works with airlines that set priorities accessibility.

“I am so proud to say that we were recently the first city in the eastern hemisphere that is a certified autism goal,” he added.

“And Emirates Airlines also has the certification and the Dubai, DXP ​​International, Expo City and other institutions airport.”

Kazim emphasized that “accessibility means that every single person from every part of the world and all areas of life should be able to enjoy Dubai.”