Picard's loyal customers achieve free products all year round – insider secrets unveiled!

With over 1,100 shops across France, Picard has established himself as a French leader in frozen food. In its 50-year history, the company has shown itself to the quality and diversity of its offer and its ability, predict great consumer trends and address a wide audience, including those who are less enthusiastic about cooking …

For example, those who love to whip delicious meals, but hate the preparatory work, prefabricated or cut fruit and vegetables that are ready for cooking: a real time. Those who want to impress their partner with a Sunday brunch without the bakery in the early morning can simply reach into the freezer for pancakes or croissants in the freezer to warm up in the toaster or oven. Those who stay away from the kitchen go directly to the “prepared meals” section to get involved for dinner: with options such as creamy soups, rice roles, shepherd cakes, veal total, spring rolls, ham and cheese biscuits and pizzas, dinner never gets boring. And when the holiday season is implemented, it is the starters' bites, toasts and frozen desserts that are the focus.

Practical (and quite tasty, let us add it), Picard's frozen foods are not always the most affordable. Free products? Never. Unless you are a regular customer and a member of the Picard & Nous Loyality program! How does it work? Each purchase will receive points. In particular, all 10 euros that you have spent gives another 10 points. For example, if you spend 21 euros, you will receive 30 points. As soon as you have accumulated 100 points, you can redeem products by activating vouchers in your mobile app. Simply go to the “Loyalty” tab on the bottom of your screen and then select “Use my points” to unlock the desired product. All you have to do is to scan the barcode in the register when you pick up your gift (note is only active from the next day!).

Remember that the more points you accumulate, the greater the rewards you can unlock. For example, with 3,000 points you can take part in a 2-hour cooking course or enjoy two 50 euro discounts. Now that you know the trick, it is up to you to decide whether you should save your points or spend it immediately!